Eric Greenspan

From the category archives:

Radio shows

DIY Marketing, Make It Work Style

by Eric Greenspan on June 8, 2010

People often ask me why we’ve built an extensive Media division to support our computer repair company, Make It Work. The answer is simple–no one else could offer us what we wanted, so we did it our way. Make It Work (MEDIA) is not just a radio show! It’s a media bomb…which includes:

  • a 2-hour terrestrial radio show complete with iTunes podcasts
  • massive engagement on Twitter, Facebook and other forms of Web 2.0 (social media),
  • a one-click embeddable video series called T3:Today’s Tech Trends,
  • a webinar series called Jeremy’s Desktop showcasing certain elements from the radio/video/blog,
  • a DIY component called Help Desk to demonstrate how to fix your own problems, from computers to iPods to home theater
  • a living, thriving BLOG constantly updated with correlating content, show notes and more,
  • a dedicated show website (old skool)

This is exactly what many advertisers are looking for. I know this, I am one. So, we built it for us and now we are sharing it. You in?

Check out http://www.makeitworkradio.com for more info.

And please visit http://www.makeitwork.com if you need help with your technology. (currently serving all of Southern California)

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The Convergence of Social Media & Traditional Radio

May 25, 2010

As I prepare for my role as emcee in June for Convergence 2010, I began to look back at how I got involved in radio. I didn’t know what I was getting into when I started buying live endorsement radio ads back in 2005. I spent a lot of money on Mark Germain (Mr. K), Leo [...]

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Gary Vaynerchuk / @garyvee on Make It Work Radio

March 11, 2010

Last night, we had the pleasure of hosting Gary Vaynerchuk on Jeremy’s Desktop, part of Make It Work Radio. Gary was, well, Gary. He was honest, caring, energetic and straight to the point. I can’t help but like this guy. Crush It, Gary’s “best selling” book, is one of my favorites. Now, there is one [...]

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Eric Greenspan, not Eric Greenspan (or Eric Greenspan)

January 14, 2010

Time to clear this up. I’m Eric Greenspan the entrepreneur, not Eric Greenspan the chef (or Eric Greenspan the lawyer). I’m not the chef Eric Greenspan, he owns the Foundry on Melrose. That Eric Greenspan was recently up for the Next Iron Chef on the Food Network but lost to grasshoppers. He is the master [...]

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2010, Radio Syndication Here We Come!

December 31, 2009

“Make It Work with Jeremy Anticouni” officially launches Jan 16th on “Hot Talk” KSFO 560 San Francisco, running Saturdays, 3pm. The show will build on the success of “Tech News, Powered by Make It Work” currently on KNX1070 in Los Angeles, which just completed its 40th show and has topped the ratings in the LA [...]

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Wave to the Moon (Google Wave Discussion)

November 29, 2009

Join us for an online discussion about Google Wave, using Google Wave on Weds, Dec 2nd, 8pm PST. I just attended one tonight and it was amazing, so I thought I’d do one for my tweeps. You can register for the event here. We will discuss, share and demonstrate: 1. What is Google Wave? 2. [...]

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